ARADEI CAPITAL
CONTACT
Address : Route de Bouskoura (Ex showroom Opel-Chevrolet)
Email : contact@aradeiservices.com
Tel. : +212 5 22 58 56 50
Start of works on Aradei Capital’s new Sela retail park in Casablanca
Reim Partners accompanies Aradei Capital to reinforce its strategic presence in the Casablanca region, through an 8th Sela, with a retail concept with innovative design dedicated to experiential shopping.
This new retail park, under the Sela label, confirms Aradei Capital’s ambition to offer lively shopping venues that emphasize the customer experience and are integrated into their environment.
At the intersection of several major city roads, the project’s strategic location will enable it to cover the entire western and southern parts of Casablanca, at the heart of a rapidly expanding catchment area estimated at nearly 1.5 million inhabitants, with an annual footfall expected to reach nearly 5 million visitors.
With a retail offering of approximately 30,000 sqm, including a state-of-the-art Carrefour hypermarket, this Sela retail park will offer a pleasant setting for families, with several shopping, dining and leisure areas. This destination will offer a customer pathway that will follow the rhythm of the customer’s desires around a large animated plaza. The project will create jobs and social ties, and will breathe new life into a rapidly developing area of the city.
« We are delighted with the launch of this new Sela in Casablanca, which is in line with the development program for this asset class designed by the company to meet both the needs of retailers and the expectations of neighboring communities. Our ambition is to make this site a family destination, which will be a natural extension of neighborhood life. We will pay close attention to the type of products offered, as well as to the development of the site and the events that will be organized there, » declared Mr. Nawfal Bendefa, Aradei Capital’s CEO.